mcIntyres Introduces Four New Color Wow Innovations

mcIntyres Introduces Four New Color Wow Innovations

mcIntyres is proud to expand our styling and care range with four cutting-edge launches from Color Wow, the award-winning brand behind some of the most talked-about products in the hair industry. Designed to deliver instant results with lasting impact, these new arrivals are all about solving real-world hair challenges, whether it’s breakage, dryness, flatness or frizz.

At the heart of the collection is Color Wow Extra Hold Hairspray, a radical new strong-hold formula that keeps styles locked in place without the crunch. With fast-drying technology, up to 50% less alcohol than leading sprays, and dual heat plus UV protection, it ensures long-lasting, humidity-proof hold while keeping hair healthy.

Alongside this salon essential, mcIntyres is introducing the brand’s three Dream Cocktails, a trio of targeted leave-in treatments, each activated by heat to transform hair in a single blow dry:

  • Dream Cocktail Kale-Infused: Proven to reduce breakage by up to 50% after just one use, this strengthening treatment is ideal for fragile, colour-treated or over-processed hair.
  • Dream Cocktail Carb-Infused: Formulated with a unique carb-based complex, it instantly thickens and plumps fine or limp hair, adding volume and texture that holds.
  • Dream Cocktail Coconut-Infused: Packed with coconut oil and 18-MEA lipids, this deeply hydrating formula restores silky suppleness to dry, dehydrated strands.

Each product brings salon-grade innovation into your daily routine, combining serious science with effortless styling.

All four products are now available in-salon at mcIntyres and online via our website.