ghd have unveiled 2021’s pink collection under the slogan ‘Take Back Control’. An annual tradition, the pink coloured limited edition products are used to highlight and provide funds to battle breast cancer, this year with £10 from each sale going to the Breast Cancer Now charity.
Featuring 3 of their key products, the Helios hair dryers, the Gold hair straighteners and the Platinum+ hair straighteners, each uses a rose pink colour with rose gold hardware and the ‘Tale Control Now’ slogan as a motif to remind you to do a self check for any early signs of breast cancer.
Last year’s pink limited edition was called ‘Ink On Pink’ which saw the collection use an illustration by the tattoo artist, David Allen, who is known for working with women with mastectomy scars, empowering them and celebrating their bodies once more. It was hugely popular with the limited edition products flying of the shelves, helping raise a huge amount for the cause.
This year’s pink collection is available now from mcIntyres online store with free UK delivery and the option to pay in instalments with Klarna.